Privacy Policy
Go Beyond Safaris
Last updated: September 2026
Go Beyond Global Holdings Pty Ltd (ABN 54 690 826 361), trading as Go Beyond Safaris (“Go Beyond Safaris”, “we”, “us” or “our”), respects your privacy and is committed to handling personal information responsibly. This Privacy Policy explains how we collect, hold, use and disclose personal information when you visit gobeyondsafaris.com, make an enquiry, request a quotation, book or participate in travel services, subscribe to communications, or otherwise interact with us.
This policy is a notice about our information-handling practices. It does not make consent the basis for every use of personal information. Where consent is required by law or is otherwise appropriate, we will seek it separately.
1. Scope and Privacy Framework
This policy applies to personal information handled by Go Beyond Global Holdings Pty Ltd in connection with the activities of Go Beyond Safaris. We manage personal information in accordance with applicable privacy and data-protection laws and, as a matter of policy, seek to align our practices with the Australian Privacy Principles (“APPs”) under the Privacy Act 1988 (Cth) where relevant.
You may browse much of our website without identifying yourself. However, accurate identifying information is generally required where it is impracticable to provide a quotation, make travel reservations, issue tickets or permits, process payments, manage safety requirements or provide booked travel services without it.
2. Personal Information We Collect
Depending on how you interact with us, we may collect and hold:
- Identity and contact information, such as your name, email address, telephone or WhatsApp number, residential address, country of residence and preferred contact method.
- Travel and booking information, such as travel dates, destinations, rooming arrangements, preferences, interests, loyalty or membership details, emergency contacts and itinerary information.
- Passport and identification information, such as passport name, date of birth, nationality, passport number, expiry date and other identification details where required for travel arrangements.
- Passenger and operational information, including ages of children, passenger weights where required for light-aircraft operations, baggage requirements and other information required by airlines, charter operators, lodges or activity providers.
- Payment and transaction information, such as amounts paid, payment status, invoices, refunds and transaction references. Full payment-card details are generally handled by third-party payment processors rather than stored directly by us.
- Communications and enquiry information, including emails, messages, call notes, enquiry forms, planner responses, quotations, feedback and records of your dealings with us.
- Marketing preferences, such as newsletter subscriptions, consent records, unsubscribe requests and communication preferences.
- Technical and website information, such as IP address, device and browser information, referring pages, website activity, cookie identifiers and analytics data.
3. How We Collect Personal Information
We usually collect personal information directly from you through our website, forms, email, telephone, WhatsApp, video calls, booking documents, payment processes and other communications. We may also collect information from:
- a lead traveller, family member, group organiser or authorised representative acting on your behalf;
- travel agents, referral partners or other intermediaries where you have asked them to deal with us;
- airlines, accommodation providers, safari operators, ground handlers, activity providers and other travel suppliers;
- payment processors and financial institutions in relation to transaction status and fraud prevention;
- website, analytics, advertising and communication platforms; and
- publicly available or lawfully obtained sources where reasonably necessary for our business or a travel arrangement.
If you provide personal information about another traveller, you must be authorised to do so and, where appropriate, make that person aware that their information will be handled in accordance with this Privacy Policy.
4. How We Use Personal Information
We may use personal information where reasonably necessary to:
- respond to enquiries and understand your travel requirements;
- prepare safari recommendations, quotations, itineraries and travel proposals;
- check availability and arrange accommodation, flights, charters, transfers, activities, guiding, permits and other travel services;
- create, administer, amend or cancel bookings and manage supplier requirements;
- process payments, refunds, credits and account records;
- issue booking confirmations, travel documents and service communications;
- manage dietary, mobility, accessibility, medical, safety and emergency requirements;
- provide customer service before, during and after travel;
- maintain business, accounting, legal and compliance records;
- protect our websites, systems, travellers and business from fraud, misuse, security incidents and unlawful activity;
- analyse and improve our website, services, marketing and customer experience; and
- send marketing communications where you have consented or where another lawful basis permits us to do so.
5. Sensitive Information and Traveller Requirements
Some travel arrangements may require information that is considered sensitive under privacy law, including health, medical, disability, mobility or accessibility information. Dietary information may also reveal sensitive matters in some circumstances. We collect and use sensitive information only where reasonably necessary for the travel service, safety or accessibility requirement and where we have your consent or another lawful basis to do so.
Sensitive information is shared only on a need-to-know basis with relevant suppliers or service providers where reasonably necessary to arrange or safely provide the requested service.
6. Disclosure to Travel Suppliers and Service Providers
We do not sell personal information. We may disclose information where reasonably necessary to:
- camps, lodges, hotels and other accommodation providers;
- airlines, charter operators, helicopter operators and other carriers;
- transfer providers, guides, hosts, activity operators and excursion providers;
- ground handlers and destination-management companies;
- park, conservation, permit, immigration, border or other government authorities where required;
- insurers, medical providers and emergency-assistance providers where relevant;
- payment processors, banks and financial institutions;
- website hosting, cloud storage, email, CRM, communication, analytics, advertising and other business-technology providers;
- professional advisers, auditors, accountants, insurers and legal advisers; and
- regulators, law-enforcement agencies, courts or other authorities where required or authorised by law.
We take reasonable steps when selecting service providers and, where appropriate, use contractual, organisational and technical measures intended to protect personal information. However, independent travel suppliers and third-party platforms may also handle information under their own privacy policies and legal obligations.
7. Overseas Disclosure and International Processing
Safari and travel services are inherently international. Personal information may therefore be disclosed to recipients outside Australia where reasonably necessary to quote, reserve, administer or provide your trip. Depending on your itinerary, overseas recipients may be located in Botswana, Kenya, Madagascar, Namibia, South Africa, Tanzania, Uganda, Zambia and Zimbabwe, as well as any other country included in your travel arrangements.
Some technology, cloud, analytics, communications and payment providers may also store or process information outside Australia. Depending on the provider and service, those locations may include the United States, the United Kingdom and countries within the European Economic Area, as well as other locations used by that provider. Provider locations and infrastructure may change over time.
Where applicable law requires it, we take reasonable steps in relation to cross-border disclosures and international transfers. By asking us to arrange international travel, you acknowledge that information reasonably required for the booking may need to be provided to overseas suppliers and authorities.
8. Payments and Financial Information
Payments may be processed through third-party payment processors, banks or other financial-service providers, including Stripe where used. Those providers may collect payment-card or banking information directly and handle it under their own privacy and security terms.
We generally retain transaction records, invoices, payment status, refund information and payment references needed for booking administration, accounting, fraud prevention and legal compliance, but we do not ordinarily retain complete payment-card numbers when the payment is processed by a third-party provider.
9. Cookies, Analytics and Advertising
Our website may use cookies, pixels, tags and similar technologies to operate the site, remember preferences, understand website usage, measure marketing performance and support advertising. These technologies may be provided by us or by third parties.
- Essential technologies support core website functionality and security.
- Analytics technologies may include services such as Google Analytics to help us understand website traffic and usage.
- Advertising technologies may include Google Ads, Meta technologies or similar services where enabled, including for campaign measurement, remarketing or audience management.
You can manage cookies through your browser settings and, where available, through the consent or preference controls displayed on our website. Disabling some cookies may affect website functionality. Third-party providers may also offer their own privacy and advertising preference controls.
10. Marketing Communications
We may send safari inspiration, destination updates, offers or other promotional communications where you have opted in or where another lawful basis permits. Marketing consent is separate from the service communications required to respond to an enquiry or administer a booking.
You can unsubscribe from marketing at any time by using the unsubscribe link in the message or contacting us at hello@gobeyondsafaris.com. We may still send non-marketing communications that are reasonably necessary for an active enquiry, quotation, booking, payment, legal obligation or service issue.
11. Storage, Security and Retention
We use reasonable administrative, technical and organisational safeguards designed to protect personal information from misuse, interference, loss, unauthorised access, modification and disclosure. Measures may include access controls, secure systems, authentication, staff practices, supplier controls and encryption where appropriate.
No website, transmission method or storage system can be guaranteed to be completely secure. If we become aware of a data breach, we will assess and respond to it in accordance with applicable law, including notification to affected individuals and regulators where legally required.
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, to administer travel and customer relationships, to meet accounting, tax, legal, insurance and record-keeping requirements, to resolve disputes, or to protect legitimate business interests. When information is no longer reasonably required, we take reasonable steps to delete, destroy or de-identify it where appropriate.
12. Access, Correction and Other Privacy Rights
You may contact us to request access to personal information we hold about you or to ask us to correct information that is inaccurate, out of date, incomplete, irrelevant or misleading. Depending on the law that applies to you, you may also have rights to request deletion, restriction, portability or objection to certain processing.
We may need to verify your identity before actioning a request. We may refuse or limit a request where permitted or required by law and, where required, will explain the reason.
13. Privacy Complaints
If you have a privacy concern or complaint, please contact us using the details at the end of this policy and provide enough information for us to investigate the issue. We will review the matter and respond within a reasonable period.
If Australian privacy law applies and you are not satisfied with our response, you may be entitled to contact the Office of the Australian Information Commissioner (OAIC). Nothing in this policy limits any right you may have to contact a regulator or exercise a legal remedy.
14. European, UK and Other International Privacy Rights
If the EU General Data Protection Regulation, UK GDPR or another overseas privacy law applies to our handling of your information, additional rights and obligations may apply. Depending on the circumstances, our lawful bases may include taking steps at your request before entering a contract, performing a contract, complying with legal obligations, protecting vital interests, pursuing legitimate business interests, or consent where consent is the appropriate basis.
Where applicable, you may have rights of access, rectification, erasure, restriction, objection, data portability, withdrawal of consent and complaint to a relevant supervisory authority. These rights are subject to the conditions and exceptions in the applicable law.
15. Children, Families and Group Bookings
Our travel services may include children and family groups. We may collect information about minors where reasonably necessary to prepare or provide travel services, including names, dates of birth, passport information, dietary or medical requirements and supplier-specific information.
A parent, legal guardian or authorised lead traveller must provide or authorise information about a minor where required. If one person provides information for other adult travellers, that person must be authorised to provide it for the relevant booking or enquiry.
16. Automated Processing and Decision-Making
We may use software, workflow automation and business systems to assist with enquiry management, communications, analytics, record keeping and administration. We do not currently rely on solely automated decision-making to make decisions that could reasonably be expected to significantly affect a traveller’s rights or interests.
If our use of automated decision-making changes in a way that requires additional disclosure under applicable law, we will update this Privacy Policy and provide any further notice required.
17. Third-Party Websites and Services
Our website and communications may contain links to third-party websites or services. We are not responsible for the privacy practices, security or content of independent third parties. You should review the privacy information provided by those organisations before submitting personal information to them.
18. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our services, technology, legal obligations or information-handling practices. The current version will be published on this page with the “Last updated” date. A material change will apply from the date stated in the updated policy or as otherwise required by law.
19. Related Terms
Our Safari and Travel Services Booking Terms and Conditions contain additional provisions that apply when you make a booking. Use of our website may also be subject to the Website Terms of Use published on the relevant website.
This Privacy Policy should be read together with any privacy collection notice, consent wording, booking document or supplier information provided to you for a particular enquiry or booking.
20. Contact Us
For questions, privacy requests or complaints, please contact:
Go Beyond Safaris
Go Beyond Global Holdings Pty Ltd
ABN 54 690 826 361
Email: privacy <@> gobeyondsafaris.com
Australia
